When you entrust the marketing of your home to me, the sale of your home will be my primary responsibility.

I am committed to the highest standards of professionalism, integrity, client concern and service. When you list your home with me, I will provide you with the following:

I will review the agency alternatives and representations that are available to you and to potential buyers, Seller Agency, Buyer Agency and Disclosed or Limited Dual Agency. The representation of your interests, and my role as your agent for the different agency relationships, will be thoroughly presented to you for your consideration.

I will present to you a custom Marketing Plan -- a formal written plan for marketing your property.

I will provide you with a current Competitive Market Analysis, and will assist you in determining the most effective list price for your property.

I will show you various financing alternatives for buyers of your property, and discuss the likely impact of each alternative on your sale.

If you desire we will furnish you with an approximate estimate of the proceeds you can expect from the sale of your property.

If needed, I will develop a plan to enhance your property's ability to attract buyers.

I will present your property to the Century 21 Affiliated Brokerage sales team. I will share with you the team's review and recommendations to help you realize the best price obtainable for your property.

I will promote your property to other reputable, professional brokers and sales associates in the area.

I will prepare a plan for your property to appear in the local Multiple Listing Service. The information will be submitted by the date we have selected, for the property's debut on the market to achieve maximum impact.

I will make information on your property available to local and out-of-town buyer prospects. Additional copies of this information will be available for sales associates and prospective buyers at your property.

I will distribute promotional materials on your property to key market areas to attract potential buyers.

I will place a Century 21 Affiliated FOR SALE sign on your property, to help generate calls to our offices from prospective buyers.

I will review with you our advertising program -- including Fox River Valley Homes web site, c21affiliated.com, century21.com, Realtor.com, and other sites

I will present your written disclosure regarding the condition of your property to buyer prospects to assist them in preparing an offer. You will keep the information current on the disclosure form and inform us of any changes.

I will provide you with information regarding a warranty on the operating systems of your property to increase its marketability and help reduce your liability to the buyer.

I will provide you with information regarding our title company and give you the opportunity to order title work early to allow for a timely, smooth closing.

I will provide you with updates on a regular basis to keep you informed of competitive market conditions, buyer activity, and the actions we have taken to market your property.

I will seek financial qualifying information on all buyers submitting a purchase offer.

I will review all purchase offers as they are presented, and we will negotiate on your behalf to reach a purchase agreement with terms that are favorable for you.

I will monitor and inform you of the progress of the transaction, including the satisfaction of all contingencies and conditions during the entire process.

I will contact you after the closing to follow up on any remaining details or service needs.

I will provide you with a confidential opportunity to give an evaluation of our services.

I never forget that the sale of your property is a very important, personal matter. I do all those things -- both big and small -- that make a difference in the way your property is sold and how you are treated in the process. With me, your property is not just "another listing.